Welcome to Route

Route is the audience research body for out-of-home media.
We provide audience estimates for all outdoor advertising frames in the UK.

Watch our new film below for a quick overview of the project- just click on the play arrow.

If you're viewing on a mobile or tablet, use this link to watch the film: data to shape the future

You can also subscribe to our Twitter feed and sign up for email alerts to keep up to date with Route.