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How it works

Advertising. It's only effective when it's seen.

Our data goes beyond simply measuring opportunities to see each ad... instead, it reports who actually sees them


News & Views

Route expands team

Route has appointed Jack Towner as Data Engineer, succeeding Aidan West who has left to travel and work in Canada.

Over half of OOH reach in West Yorkshire conurbations is … people who don't live there

People travel far from their home base as part of their daily routines, and latest Route data looks at the resulting opportunities for advertisin